Brand Management
adaptive, (Dec 9, 2015)
Use Data Everywhere: Make customer information easy to access and parse, so that you make consulting it an easy habit to adopt. See Where Your...
Mark Kersteen, (Dec 8, 2015)
The following is a summary of the session "Build Meaningful Connection with a Brand That Stands for Something" from Incite Summit: East.
adaptive, (Dec 7, 2015)
Actionable Lessons from Reinventing a Legacy Brand: Learn how Doug Zarkin went back to Pearle Vision’s core values to breathe new life into...
adaptive, (Dec 4, 2015)
Build Your Editorial Dream Team: Hire and train like a digital-first publisher. Staff your organization with the ‘technocreative’ talent...
adaptive, (Dec 4, 2015)
Why Should Customers Share Their Data? Personal information increasingly comes with the expectations of better value or personalization - make...
adaptive, (Dec 4, 2015)
Mobile is No Longer Optional if You Want Your Marketing to Succeed: Hear the latest research into how customers are engaging with mobile, and get the...
adaptive, (Dec 4, 2015)
Every Brand is On Social: Whether you have a presence on social or not, people are going to talk about you. Be ready. Crisis Control: Put the...
adaptive, (Dec 4, 2015)
Taking your brand into a new market. Building awareness, affinity and new advocates : Hunter Hoffmann talks about how a well-known and respected 100...
adaptive, (Dec 4, 2015)
Experience and Brand are One and the Same: Donna shares how to build the principles of your brand into every step of the customer journey to create a...
Conference Recording, (Nov 27, 2015)
In the session, hear how to assess your customer landscape to become more personalized and pro-active, and thus meet customer demands: -...
Conference Recording, (Nov 27, 2015)
Hear from: Wells Fargo, AVP, Social Care Servicing Manager, Michael Dyogi Proofpoint (Nexgate Division), VP of Product Management, Dan Nadir
Conference Recording, (Nov 27, 2015)
In this session, hear how to use your customer information to maximize relevancy and success in their channel of choice. · Drive new...
Conference Recording, (Nov 27, 2015)
- Moreover, as brand loyalty continues to decrease, ensure your company truly understands your customer, so that you can consistently deliver...
Conference Recording, (Nov 26, 2015)
In this session, hear how to integrate such service into your day-to-day operations: · Personable and Agile Support: Engage with your...
Conference Recording, (Nov 25, 2015)
Identify, analyze and respond… fast:Rapid customer response drives huge benefits for your brand. Adopt an effective social listening...
Conference Recording, (Nov 25, 2015)
Customer service on Twitter offers brands the opportunity to transform their customer experience and their business. But companies need the right...
Conference Recording, (Nov 25, 2015)
Weaving cross-channel experience into the fabric of your company:Break down departmental silos to encourage collaboration across marketing, PR...
Conference Recording, (Nov 25, 2015)
- Be more agile: Tighten your cross-departmental collaboration and accelerate internal communication to achieve real-time customer insight and thus...
Conference Recording, (Nov 25, 2015)
- Clearly quantify the performance of your contact-center: Success goes way beyond efficiency gains. Derive and communicate measurable value from you...
Conference Recording, (Nov 25, 2015)
In this session, hear how to use your customer information to maximize relevancy and success in their channel of choice. Drive new...